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Social Media Strategies and Affordable Solutions

Social Media Marketing is no longer an optional vehicle to reach your customers.

Social Media is an ever growing and increasingly more complex segment of the marketing world. There are as many social media strategies as consultants.

First and foremost you need to understand one fact: Social Media is an App based marketplace of media channels using sophisticated targeting information to reach a custom audience.

How those users you want to reach behave, what their content preferences are, likes and interests are different on each social media channel. 

We Have Created An Action Based Social Media Solution for Small and Independent Businesses.

How you would benefit from marketing on each channel is different, and a lot depends on the social media platform.

Many small business owners are frustrated by social media. We find that mostly these frustrations are driven by their attempts to manage it themselves or from working with an over priced outside source that delivers no ROI.

The fact is, that customers are so highly valued in business today that a direct conversation with them through social media is viewed as a personal contact and is considered a critical step in the sales process.

We have seen that despite the best intentions to do otherwise, many small business owners end up prioritizing their social media and marketing as a less necessary task, and only have time after operations and day to day essentials - or have no time at all. 

The problem with in-house social media management can be when reality gets in the way and the self directed social media efforts fall off. Customer Service, Finances, Personnel, Merchandising and other vital processes that keeping a business going must take precedent when you are an owner wearing all those hats.

More often than not, a small business' social media management becomes a hit or miss affair.

We're different and we treat Social Media differently.

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